Spain’s EuropaFM has launched a fresh audio identity created by PURE Jingles. Tailored for a Hot AC format, the new package delivers jingles that enable smooth, seamless transitions across a broad musical spectrum.
Ramón Redondo, Atresmedia Radio’s Director of Music Formats, says: "The experience with the entire PURE Jingles team has been outstanding. From the very first moment, they fully understood our needs, and the fluidity of our conversations, combined with the team’s experience and their strong ability to adapt to the context of each market, allowed us to achieve an extremely high level of satisfaction with the new sonic identity of Europa FM. We feel that our music programming strategy now shines much more globally thanks to all the materials Pure Jingles has created.”
Jordi Munné, Audiovisual Area Coordinator at Europa FM: "Collaborating with the Pure Jingles team has been a truly pleasant experience. Their agility and exceptional skill in producing all the studio materials—as well as the specific variations we needed, which they understood perfectly from the very start—made the process clear, fast, and smooth. Their responsiveness and attention to detail allowed us to move forward with confidence, achieving a sonic identity that defines our brand and connects with our audience."
Branding Consultant Lucas Holten adds: "This project for EuropaFM is an ongoing and exciting challenge: delivering a cohesive sonic identity across three different languages is no small task, but PURE Jingles' team handled it with absolute precision. Communication was clear, timelines were met, and every deliverable landed exactly as intended. All-in-all, a seamless execution that exceeded expectations on all sides.”