PURE Jingles - Rire & Chansons elevates branding
Rire & Chansons elevates branding

Rire & Chansons now boasts a fresh brand sound! As part of the esteemed NRJ Group, this French station has been entertaining audiences since 1990.

"The combination of sketch comedy and a diverse music mix makes them a unique station, not only in France but worldwide," remarked Thomas Giger of PURE Jingles. "We thoroughly enjoyed the creative challenge of defining a unified sound identity."

Rire & Chansons joins the ranks of NRJ, Chérie FM, and Nostalgie, the other stations within the NRJ Group that have already had their on-air sound crafted by PURE Jingles.

Delphine Hellec, Program Director for Rire & Chansons, expressed, "PURE Jingles has captured the spirit of our station. The jingle package encapsulates the essence of our brand, seamlessly blending lightheartedness and musicality. Besides being a strong branding tool, it enhances the overall listening experience."


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100%NL

100% NL has a new slogan, 'Maakt Je Dag' (or 'Makes Your Day'), replacing 'De Beste Muziek van Nederland' (or 'The Best Music of the Netherlands'). In line with this positioning, PURE Jingles has created a new audio package.