Christian music and encouraging content are gaining popularity worldwide. Also in the Netherlands, where Groot Nieuws Radio (Great News Radio) is making waves with inspiring programming. Since 2012, PURE Jingles is a part of their station sound, which is regularly updated with new productions.

”Groot Nieuws Radio is a station with a unique format on the Dutch airwaves”, music programmer Nando Kok says. “An Inspirational AC format with plenty of conversation during daytime hours. Contemporary church music is an important part of our sound, which comes with a warm, personal and strong acoustic feel.”

Uplifting Christian jingle package

Apart from scheduling the music, Nando coordinates the imaging. “We really love the uplifting package that PURE Jingles has created for us, because it blends perfectly in our worship-driven playlist”, he says. Their jingle package has now been expanded not only with Christian AC jingles, but also with other radio imaging.

Jingles for specialty programming

“Every night between 7 and 8, we play an hour filled with classical church & choir music. In 2022, we created an online-only channel for this genre. For this specialty channel, and for shows on our main station, we needed specific custom jingles that match this musical texture & feel. PURE Jingles came up with specialty cuts that do just that: keeping the traditional feeling alive, while still sounding remarkably fresh.”