PURE Jingles - New for CHR: Radio Bahrain’s red-hot jingles

New for CHR: Radio Bahrain’s red-hot jingles

Relaunching the Kingdom’s first and currently only English-language radio station, Radio Bahrain 96.5FM.

Aimed at English-speaking Bahraini and expat residents between 10 and 55, the station has a wide audience in terms of cultures and backgrounds. So they were in need of audio branding that unifies the station and its digital platforms under a single sonic identity. Plus a visual ident for screen devices.

The sound production and motion graphic had to contribute to the station’s ambition of being a dynamic brand. Not only in the Kingdom, but in the Arab world.

Hot AC + CHR = Hot CHR

The creative formula had to fit that wide age demographic, mostly focused on the younger end to achieve the desired brightness of sound. It could be called a CHR package with a touch of Hot AC, reflecting a current mix of Pop with Pop-Rock, Urban and Dance. Or, given the climate, Hot CHR might be a better name?

Consisting of 10 custom-made jingles, and news, service & contest imaging, this is the 2023 sound for Radio Bahrain 96.5FM.

Motion graphics

Custom-made motion graphics for their online platforms.

Disponible dans JingleBox sous forme de rechant personnalisé

Sélectionnez dans notre catalogue les Jingles que vous aimez, et faites-les adapter au rythme de votre station. En vous donnant la liberté de concevoir votre son, pour un coût de production très abordable, JingleBox est un rechant personnalisé. Vous pouvez y apposer n'importe quel logo sonique, même celui de votre patrimoine actuel !